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Archive for January, 2011

Press Release

E. P. Burke Publishing Wins VR500 Award

E. P. Burke Publishing of Sarasota, FL Is One of the Top 500 Small Businesses Recognized For High Customer Engagement Rates in Email Marketing

SAN FRANCISCO, 2011 – President E. P. Ned Burke of E. P. Burke Publishing was recognized by VerticalResponse as a winner in their quarterly customer awards program, the VR500. This awards program highlights the top 500 small business customers that have maintained high email engagement rates – as demonstrated by their average email open and click through rates. To qualify for the awards, customers had to have sent at least four email campaigns in the fourth quarter of 2010, and mailed to a list size of between 100-500 opt-in subscribers.

“I am most proud of this award,” said Burke. “I like to think E. P. Burke Publishing has a personal connection to all subscribers, especially to those supporters of our magazines, Yesterday’s Magazette and The Perspiring Writer Magazine.”

“VR500 award honorees, such as E. P. Burke Publishing, are successfully using compelling email content and consistently meeting subscriber expectations for frequency,” said Janine Popick, CEO of VerticalResponse. “The winners prove that email marketing is being used very effectively to help grow small businesses.”

For details and updates on the VR 500 award program, go to: http://www.verticalresponse.com/vr500

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